For the new launch campaign of the new Dr. Martens shoes, in which the key word was Progress and Modernism, Dr. Martens asked 5 illustrators to represent this concept in the Milan area. In my case, I chose to represent one of the trendiest clubs in Milan, the "Le Colonne di San Lorenzo", with which I actually have a super bond because I lived there for two years, and for me, it is one of the neighborhoods with this crazy atmosphere between history and nightlife.

The campaign was visible on tram stops in the city of Milan

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